How Can You Build Your Personal Brand With WordPress

March 14th, 2017 | by Ravi Chahar || 9 Comments |

In this era of the internet, everyone is striving to build a personal brand. It’s one of the biggest factors to run a successful business.

Whether you’re a blogger or a marketer, you would need to show your presence to your readers and clients respectively. It’s only possible if you have your brand.

Have you ever thought to build your personal brand with WordPress? WordPress is an all in one platform using which, you can spread your words.

Why Is Building A Personal Brand Beneficial For You?

Have you ever encountered a situation where you try to convince one of your clients and he Googles your name to have an eye?

Well, this is a situation where you can build the trust with your personal brand. Nowadays, people trust the internet more than anything else.

Suppose luckily you got a date and she is so curious about the fact that you’re a social media star. How can this happen?

It can happen only when you have your brand name running all over the internet.

What Can You Do To Build Your Personal Brand With WordPress?

As you know, WordPress is a content management system which helps you to start your own blog and make money.

There are many other factors which are indispensable.

#1. Start A Blog.

Nothing can beat the power of a blog to proliferate your brand. In the past few years, blogging has grown up and people are sharing their experiences through their blog.

It’s the best time to start a blog of your own. It doesn’t matter whether you choose any professional niche, a technical niche or something else.

The only thing is how you manage to keep your brand name in the market. People want something spicy, something contemporary.

If you can provide them the quality, you will be the blogging star.

#2. Start Email Marketing.

Along with your blog, you should always focus on leveraging the email list.

Add the subscription box on your site and gather the email address to send your qualitative content. There are many email service providers like Aweber and ConvertKit.

You can also use MailChimp which is good for the beginners. You would find a guide for adding MailChimp subscription form to your site helpful.

Are you blogging now? Do you have an email marketing strategy?

#3. Leverage Your “About Us” Page.

Your blog should have a specific place where your readers can know your story. It’s always recommended to create an “about us” page.

Many website owners use their personal page as the home page of their websites to build a better personal brand.

It may be a great idea. If you already have a fan following, people would be curious to know more about you.

And the perfect spot for their stop is the page you craft.

4#. Gather Testimonials.

This is one of the best ideas you can come across. You can ask your fellow bloggers to write a few words about you to get featured at your blog.

Use the power of testimonial to build your personal brand with WordPress.

There are many WordPress themes which have an inbuilt page to show the testimonials. You can also use any WordPress plugin.

#5. Use Contact Us Page.

You never know when would you get a call from something you admired so much. The contact us page of your blog can be the medium.

The main reason is to improve the habitat for your users to connect with you.

People come to read your blog and what if someone gets stuck in any of your articles then the first thing is to search for a way to contact you.

There are many contact form plugins which can be helpful.

#6. Social Media Is A Thing.

No one can deny the fact of the impact social media has put on everything. You, your company, your clients, everyone is using the power of social media networks.

Facebook, LinkedIn, Twitter etc are the platforms you can leverage your brand with.

There are millions of people waiting to hear from you. You can bang on with a sparkling entry into this virtual world of social networks.

Nowadays, people are using the lucrative power of social ads. Have you tried Facebook ads? Even LinkedIn has started this.

Whether it’s paid or free, social media networks are your friends.

Build your personal brand with WordPress by adding the social media icons on your website.

#7. Add Your Portfolio.

If you’re a freelance writer, a web developer or a designer, you can create a new page for your “Services” which would make it easy for the people to reach you.

You can also add the proof of your old work which will help your customers to analyze your skills.

There are many WordPress plugins which can be used to create a professional portfolio page. Start gathering.

What Are The Things You Will Follow To Build Your Personal Brand With WordPress?

We all have our perspectives and priorities. Some people prefer not to use the testimonial because they believe as if their work is enough to allure their customers.

What do you think about it? Do you already have an about us page?

I have always considered blogging as the most effective things to build your personal brand with WordPress. Starting a blog is the first step for branding.

What do you think? Do you have a blog? How are you going to brand yourself?

Our readers would be happy to hear from you.

You can also connect with us on Twitter, LinkedIn, and Facebook.